SUBMAGAZINE
SUB.

The city below
the surface

Music. Fashion. Subcultures.

SUB Weekly.

Everything that mattered in London last week, five things happening this week and a weekly one to watch. Join Now!

01

Music

From pirate frequencies to festival mainstages, London's sound has never sat still. We cover the genres, the artists, the producers behind the boards and the nights worth queueing for, from grime and drill to jungle, garage and whatever the city builds next.

02

Fashion

London doesn't get named first in the fashion conversation, which has always suited it. We cover the designers, the drops, the stylists and the market rails, from Central Saint Martins graduates to brands built out of a bedroom with no shop and no permission.

03

Subcultures

Nine million people, thousands of scenes, most of them invisible unless you know where to look. We cover the skate spots, the club nights, the terraces, the tattoo studios and the chicken shops, the ones with centuries behind them and the ones a fortnight old.

The voice

SUB is a platform created for London, by London, exploring Music, Fashion and Sub Cultures below the surface of the city.

— SUB MAGAZINE

In production

ISSUE 01
Coming soon

We are working on our first physical issue and we want to make it perfect. Filled with stories, photographs and articles on London.

The issues →
SUB.Issue 01 · 2026